Digital Disruption

Remember Google Video? And what happened to YouTube?
Well, there’s a service being offered by BrightGIS that lets you promote three dimensional models of your business location within Google Earth. Its currently not an exceptional offering but one can see the possibilities. They are also offering Google Earth 3-D virtual billboards.
Are we about to see [...]

I’m sure you’ve all received the phishing emails that ask you to update your bank account info. I normally spot them and simply ignore them / add them to my spam folder. This evening, I wasn’t paying close attention and clicked on an email supposedly from Bank of America. Firefox popped up [...]

I love this! Besides the incredible melodies and harmonies, I love watching the human interaction. At first there is an uncomfortable energy from the fellow Metro riders, then things start to warm up and people start engaging in the experience. Observe how people start capturing the experience on their digital cameras and mobile phones [...]

SimulScribe has come up with an elegant solution to one of my pet peeves – voicemail and the ridiculously laborious and time wasting process of retrieving voicemail messages.
I just signed up and tested the system and it works really smoothly. They provide you with a call-forward number that you program into your (mobile or landline) [...]

I love Forbes Magazine – the quality of their reporting; their lists; their global coverage; the list is long.
However, there is one gaping hole – their website! I find their website to be poorly designed with little attention paid to the experience of the reader. Less than 20% of the area of the screen has [...]

For those of you, like me, who can’t get enough of Super Bowl ads, the New York Times has a cool interactive analysis tool of ads from 1984 thru’ 2007.
The humor index has been on the rise and 2007 sees 72% of ads featuring humor.
Want a quick reminder of the “irrational exuberance” of the [...]

Bill Marriott, Chairman & CEO of Marriott International has recently started blogging. In my view, he has captured the true essence of what blogging is all about (telling stories, listening, learning, engaging in a dialog, nurturing the community and sharing one’s passion) and I love reading his posts. Jonathan Schwartz at Sun may have [...]

I came across this wonderful video on Youtube by HappySlip. For me it encapsulates many, if not all, of the current online marketing trends (Web 2.0, online story-telling, user generated media) and highlights how a passionate consumer can reach out with a personal message that is more sincere and believable than a piece of [...]

AdAge reports on a TNS study today that “GM slashed ad spending by more than $600 million last year, a drop so stunning it should convince even the staunchest doubters that the age of mass-media marketing is going the way of the horse and buggy.”
Betsy Lazar, executive director-advertising and media operations, said through a spokeswoman [...]

Here’s a wonderfully elegant story told by Michael Wesch, Assistant Professor of Cultural Anthropology at Kansas State University. Its the story of our online lives and how it has evolved to embrace community, collaboration, commerce – everything.
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