Digital Disruption

I’ve been buying products and services online for more than 10 years and have bought clothes, books, airline tickets, hotel rooms, CDs, cameras, computers, jewellery, watches (… the list continues …) from key sites such as Amazon.com, BlueNile.com, iTunes, BHPhoto.com, Apple.com, Orbitz.com and others. Then, four years ago, I moved from New York to Toronto [...]

Check out this legal firm in Boston – they’re a 100 years old and are using a very contemporary video strategy to recruit summer interns and new associates from leading law schools. They’ve taken real associate stories, edited them down to 30 seconds and used actors to tell their stories … pretty compelling! http://www.choate.com/careers.php Read [...]