As marketing and sociology continue to collide, we’re clearly witnessing the Cluetrain “markets are conversations” come to life.
Social networks have enabled ubiquitous two-way communication between individuals and brands alike. How do we make sense of all the cacophony?
(I’ve deliberately chosen to focus on brand conversations here but the majority of what I’ve written applies equally [...]
Join us for an historic global event! Get your tickets here!
On Thursday, February 12th, Toronto is joining forces with over 107 cities around the world, harnessing the power of Twitter, social media and technology for an evening of fun and networking to raise money and awareness for Charity: Water.
Why is it historic?
For the first time [...]
Join us for an historic global event!
On Thursday, February 12th, Toronto is joining forces with over 107 cities around the world, harnessing the power of Twitter, social media and technology for an evening of fun and networking to raise money and awareness for Charity: Water.
Why is it historic?
For the first time ever Twitter users from [...]
I received an “Ad Alert” this morning via email touting a new TV commercial for Heineken. I had opted in to receive this email so I didn’t initially consider it to be spam. The usual spam that we receive typically falls into one of these categories:
Adult content
Health
IT
Personal finance
Education/training
(via Tzvi Freeman at Chabad.org)
Think of your world as a massive jigsaw puzzle in time and three dimensions. All the objects and events are meant to fit together neatly, yet they seem just a heap of dysfunctional fragments.
Here is the trick to reassembling those fragments: Find your own purpose first and start moving headstrong towards [...]
I work for a digital agency that is owned by the one of the “Big Three” in the advertising/communication industry. I was lucky to be chosen to attend a senior management training program back in June of 2008 with 50 colleagues from sister agencies across the globe.
Imagine spending a week in Massachusetts with leading Harvard [...]
This is a very cute example of how ubiquitous Twitter has become as a conversation platform.
Grant Robertson from Atlanta, GA proposed to his girlfriend, Christina Warren (also of Atlanta, GA) via Twitter as she was in San Francisco at Macworld and he couldn’t wait for her to tell her any other way! So he used [...]
Alan Dershowitz on Israel, Gaza and Hamas.
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